Using Real World Evidence to Build Credible, Transformational Value Narratives
- Translate complex real-world data into clear, impactful narratives that resonate with payers, patients, and healthcare systems
- Discover practical approaches to bridge medical, access, and commercial teams for unified value communication while exploring how evidence-driven storytelling can strengthen stakeholder trust and long-term market success in an evolving valuebased landscape
- Conclude by looking ahead to a future where being more efficacious and safer is no longer enough and real-world impact defines success